Know Your Numbers
Understand your financial starting point and learn the deal math that shapes smart decisions.
Founding cohort begins August 16Six Sundays · 6:00–7:30 p.m. ET ↓
A live six-week real estate education experience
Stop saving posts.
Start building your
asset plan.
The Asset Girl Challenge helps women move from real estate confusion to a clear strategy, funding direction, buy box, and 90-day move.
01 / THE SHIFT
You do not need more random information.
You need a way to connect your income, credit, cash, capacity, and goals to a real estate move that makes sense for your life.
CLARITY BEFORE CAPITAL.
You may not leave with keys in hand. You will leave with a plan—and the confidence to recognize your next right move.
02 / SIX WEEKS
A plan you can
actually use.
Choose Your Strategy
Match a real estate strategy to your resources, goals, risk tolerance, and current season.
Explore Funding
Learn the funding paths available to you—and what each one requires before you apply.
Build Your Buy Box
Define the market, property, price range, condition, and non-negotiables that keep your search focused.
Spot a Real Deal
Move beyond pretty listings and evaluate opportunity using the RARE Standard.
Make Your 90-Day Move
Turn six weeks of clarity into a practical, personal action plan you can begin immediately.
03 / WHAT’S INSIDE
Build in the room.
Keep the resources.
- 01 Six Live Weekly Trainings
- 02 The Asset Girl Workbook
- 03 Real Estate Readiness Scorecard
- 04 Funding Options Map
- 05 Strategy Selector + Buy Box Builder
- 06 Deal Spotting Tools + 90-Day Plan
- 07 Member Hub + 30-Day Replay Access
RARE®
FROM ZENA DIXON
“Your job can be your first investment partner. Your income can fund the moves that change your life—when you know what to do next.”
I built this challenge to give women the practical real estate education, decision-making tools, and community I wish more of us had before making expensive decisions.
ZenaFounder, Rosé & Real Estate®04 / THIS ROOM IS FOR YOU IF…
You are interested in real estate but overwhelmed by where to begin.
You already own property and need clarity on how to grow.
You want to understand funding without being sold a fantasy.
You are ready to replace scattered research with a focused plan.
FOUNDING COHORT · AUGUST 16
Your next move
starts with clarity.
One-time investment
$249Six live sessions + complete Member HubSecure My Seat Secure checkout powered by Kit + Stripe05 / QUESTIONS
Before you
join us.
Do I need to own property already?
No. The challenge supports women who are learning, preparing, or ready to make their next move. You will build from your actual starting point.
Will I buy a property in six weeks?
This is not a promise that you will buy a property in six weeks. It is a promise that you will stop guessing and leave with a clearer asset plan.
What if I cannot attend live?
Live participation is encouraged. Replays and your Member Hub resources remain available for 30 days after the challenge ends.
Is this only for fix-and-flip investors?
No. You will compare strategies and choose the approach that fits your goals, finances, capacity, and timeline.
What happens after I pay?
You will receive an immediate confirmation, your onboarding email, and a short intake questionnaire so the live experience can meet you where you are.
STILL DECIDING?
Get the details
in your inbox.
Join the interest list and we’ll send the challenge details straight to your inbox.